National Happy Hour Day: Three Videos to Post That Week
National Happy Hour Day falls on November 12 this year, a Thursday, which is about the best day of the week it could land on. It is also one of the few food-and-drink "days" that a neighborhood bar can actually use: the window is already in your calendar, the offer already exists, and the only thing missing is something to post. Here are three videos worth making that week, in the order they earn their keep, each starting from a free template so the whole set takes an evening rather than a weekend.
1. The happy hour promo
This is the one to post first, on the Monday or Tuesday before. Keep it to the facts people decide on: the days, the hours, two or three prices, one closing line. A quick-cut ad with the prices stacked in tall type over bar footage does this in fifteen seconds.
The Happy Hour Specials template is built exactly this way: "Weekdays 4–6pm," then "$5 draft beers," "$7 house cocktails," "half-price appetizers," then your bar's name and "See you at 4." Change the prices and the name, swap in a clip of your own bar if you have one, and export it vertical for Reels, TikTok and Stories, where happy hour plans get made. If November 12 is the point, put it in the first line: "Thursday is National Happy Hour Day."
Two things make this one work or not. The first is the footage: a few seconds of your own bar, shot on a phone at the actual happy hour, beats any stock clip, because regulars recognize the room. The second is restraint. Three prices is the most a fifteen-second video can carry; a fourth turns it into a menu, and nobody reads a menu in a feed. If you have more deals than that, they belong in the caption, not the video.
2. The daily special
On the day itself, post the thing people will eat. One dish, one price, today only. The Daily Special template opens on a close-up of the plate, names the special and the price, and closes on your name. It is the shortest video on this list and the one you can keep reusing: open the saved project, change the dish, export again. If you run a special every day, that is a post every day for the cost of two minutes.
3. The customer review
The week after, post proof. Take a review you already have, the one with a sentence in it, and set it large over a photo of the dish it mentions. The Customer Review template builds the quote line by line, adds the stars and the name, and ends on "Reserve your table tonight." Nothing to write; the customer wrote it.
Sizes, and which one to post where
Each of these templates comes in four sizes, designed separately rather than cropped from one another: vertical (1080×1920) for Reels, TikTok and Stories; portrait (1080×1350) or square for the Instagram and Facebook feed; wide for your website, your Google Business Profile and YouTube. Make the vertical one first. It is where happy hour lives. The wide one is worth exporting too: a short clip on your Google Business Profile shows up when someone searches your bar's name on the way out of work, which is exactly the moment the offer matters.
If you'd rather describe it than edit it
The templates are the fastest route when you want control over every line. If you'd rather start from a sentence, the AI Video Maker will build a happy hour ad from a description; that link opens it with one already typed in, so you only need to change the prices and the name. Either way the result opens in the editor, where every word, photo and color is still yours to change, and the finished video downloads free, without a watermark.
The timing
Post the promo on November 9 or 10, the special on the 12th, the review the following week. Three videos, one evening to make them, and a "day" that for once does some work for you. The rest of the restaurant set, including a grand opening and a catering promo, is on the restaurant templates page.