Most video ads on social media sites like Facebook and Instagram are watched with sound off by default. This lack of an audio pathway can make messaging very challenging. That’s why captions are so incredibly important when creating video ads for social media. Designers must assume that the entire

There is little doubt that AI tools are going to have a huge impact on content generation in the near future. This blog covers our experience with using ChatGPT to develop content for blog posts and captions for video ads. The results will probably amaze you.

If you are not incorporating video marketing into your overall marketing strategy, then you are falling behind your competitors. In this article, we offer some tips for optimizing your social media marketing videos.

When it comes to marketing your business, you know just how it is to set yourself apart from your competition and one great way to do that is with video marketing. Not only is it a great way for your customers to connect with your business, but it’s a great way to showcase who you are and what you